In any business, there is a common goal that every employee—from the C-suite come the frontline—is working towards. The only way for a agency as a entirety to be successful is to achieve value alignment across everyone in the organization.

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According to a recent Glassdoor survey, values and culture top the list of employee satisfaction factors. So raising your employees’ awareness of worth alignment will provide them a deeper understanding of the that company purpose and their guiding principles. This link inevitably leader to boosted engagement.

Here space the best three ways to use value alignment to increase employee engagement and achieve your service goals.

1. Begin at the height With agency Value Alignment

Leaders should constantly ask themselves “what room the worths of my organization?” they should have a firm understand of those main point values. If leader of the company don’t show up to believe and also exhibit agency values, employees i will not ~ either. Leaders should authentically embody the values they want in your organization and their team.


Company values have to be more than a few sentences on a website. Leaders should administer an instance of what the agency represents. If serving the community is an important value come the company, executives should organize agency community business events v the remainder of the employees.

The four steps in top-down value alignment include:

Know your valuesModel those valuesCommunicate your valuesCelebrate those employees that live the company’s core values

When employees recognize their company’s value set, they have a clearer path of how to perform their job. Lock become much better problem solvers, much more autonomous, and much more productive. In short, they become an empowered, involved workforce.

Pro tip: Make certain your managers are aligned with your main point values. They’ll directly affect value alignment v their employees.

2. Align Employee Engagement to Values v Recognition

One of the best reasons employees feel disconnected from their employers is not knowledge the component they pat in a that company mission. Workers frequently want come know, “what value execute I lug to the company?” the your project to let them know.


One that the best ways to ensure the alignment of personal and business values is to identify employees that exemplify those company values.

Recognition can come in plenty of forms. Some ideas include:

Mentions: Employees who appreciate and also display firm values have to be publicly recognized in company-wide communication. You deserve to do this v an employee application like, in a company newsletter, in an email, or give them windy praise throughout a employee meeting.Rewards: Consider giving tiny bonuses. The bonus doesn’t always have to it is in monetary. It can be a bonus holidays day or a unique parking spot.Promotions: Look in ~ exemplary employees together the future leader of her business. It’s always best for organizations to hire and also promote from within. Employees who adopt and model values have the tools to assistance your mission and grow in your organization.

Recognizing those stellar employees who demonstrate company values will certainly inspire rather to embrace those values, too.

3. Evaluate, Redefine, and Adapt worths on a consistent Basis

It might sound counterintuitive, yet if company values seem too far from team values, it could be time come redefine them. As a leader, you have to be agile and adaptable. That means routinely examining your company’s worths to ensure they are relevant to your organization and your objectives. It’s also an effective method to improve company culture.

One firm took worth alignment and assessment one step further. Aetna, the healthcare company, determined to solicit interior feedback directly from employee in order to overview the updates they made to the agency values. By pass employees into the process, lock became much more invested in the this firm values and their work. Employees were able to feel truly engaged and also understand how the agency values impact them.

It’s necessary for employees to purchase into agency values. Follow to Gallup, only 27% of employees feeling strongly around the worths of your employer. Sourcing valuable feedback from your employees will:

Increase feeling of inclusionCreate a much more well-rounded value collection from a varied group of peopleBuild employee engagement by creating a sense of property over your culture

While over there are many ways of boosting employee engagement, striving to align agency values v team worths may really well be among the most efficient methods.

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Download our cost-free action arrangement to interact your company’s core worths to her team and increase employee engagement.