Photo: Courtesy of Jeremy ScottKaty Perry dazzled tonight in a brilliant flame dress and also cheeky California-girl-inspired beach ball number; she channeled Missy Elliott in a blinged-out jersey and also sent sequins flying in a red-carpet dream gvery own. The four-look halftime present extravaganza was designed by Jeremy Scott, and the designer talked exclusively to Format.com around the costumes donned by the pop princess via an affinity for Americana. Scott additionally common style sketches with us that you can check out below. “You know, I’m a populist,” Scott told Layout.com. “I love pop society, and for me that’s one of the points that’s so amazing about this possibility. Her costumes will certainly be checked out by so many kind of even more human being than ever will certainly look at any type of one show or a number of mini mirrors on Layout.com, you know? It’s just a different thing. The audience is so substantial, it’s so much even more outside our nuanced human being of high-fashion lovers.” Read on to find out what influenced the looks, and also what it implies for fashion’s authority on pop society to lug the runmeans to the Super Bowl.

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Can you tell me about the idea behind Katy’s opening look?

For her to come out for the opening look, I did the flame look while she perdevelops “Roar.” We wanted something very strong and striking and also iconic and effective. Katy was very important, actually, in the procedure of this because she was incredibly excellent at nudging me in various directions at things I’d done. She was influenced by flame shoes I’ve done in the past, so she was prefer, “What if we took somepoint favor that?” Also, bereason it was such a live performance, it’s kind of like among those Russian nesting dolls—we had actually to have something we might still hide somepoint else under.


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She takes it off to expose her beach round The golden state look for her song “California Gurls.” That one was influenced by a beach round, because that’s component of the scene, gigantic beach balls and also sharks. I wanted to kind of play with that. Also with her famous ample… chest, so it’s kind of being a tiny tongue in cheek by having the beach balls. There is no Deflate-gate going on here at all, these beach balls are fully inflated—we will certainly have none of that!


You understand how there was the totality Janet Jackkid nip slip—was that a concern? Or on your mind at all while you were designing?

Not really. I think we all know the Janet Jackson point wasn’t an accident. I intend, we all called it a wardrobe malfeature, but it was a principle they did that wasn’t regarded as being favorable. There’s nothing we’re doing that’s naughty. It’s tongue in cheek, there’s humor—you understand, the beach balls—but there’s nothing that’s risqué. But, I mean, I’ve worked via her so long, I recognize her body really well; everything is built to host her and also store her. So tbelow should be no problems.

Tell me about the sparkly hoodie item she wears alongside Missy Elliott.

She slips on the babsence hoodie through the crystals everywhere with number 49, referring to the number 49 Super Bowl. That costume actually was my request—tright here were going to be 3, yet I was favor, “I think we must carry out one more.” You can’t really bounce around in a beach ball while you’re trying to get your freak on, you know? I wanted to execute somepoint to play via hip-hop. A bit bit sporty and also old school and, you understand, play with all that, so we did the bling-bling hoodie through the sports numbers to capture that type of look so she’d meld right into Missy’s human being for a minute.


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And the last dress?

That dress I designed for Moschino—the one-shouldered star dress that has actually giant holographic and also silver Mylar sequin stars in different sizes anywhere, bursting on the shoulder on transparent wire so that it’s exploding choose fireworks.

Holographic?


Some of the stars are holographic material cut into star shapes. They’re extremely huge ones—not with your fingers but the palm-of-your-hand-dimension ones, then going down to small ones. We were talking about Old Hollytimber combined through sci-fi, glamour, a 1950s B-movie type of situation. We wanted to play with red-carpet Katy but in a totality other way, so we did the high-slit-for-a-leg minute, a Jessica Rablittle bit torch song sort of feeling in that sense, but then totally silver lamé and also holographic stars with a cutout star on her side, and also then just really provide it something glamorous and powerful and shiny.


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Photo: Getty ImagesWas it difficult managing that? Making the costume both fashionable and also something Katy could physically percreate in?

That’s the point that’s so different from high fashion and also runmeans garments. She not just has to perform in it and be able to relocate and not just carry out different dance moves, she has to slide dvery own a pole at one suggest. It’s incredibly difficult for any sort of outfit—especially somepoint that’s expected to be out of the box with jutting flames off the shoulders—to be able to balance all that, and also hide an additional look completely under it. We definitely had to stretch our creativity in the working on it compared to a normal runway display situation. You’ve designed numerous concert costumes for Katy.


Does the reality that this is the Super Bowl mean anything to you? Is it considerable to you or various somehow?

Absolutely. It’s the most-watched televised live performance of the year, as it is pretty much yearly. There are more viewers than the Oscars, so it’s definitely, favor, all eyes on Katy and, in a feeling, me. So I’m initially of all extremely honored, exceptionally touched that she wanted me to do all her costumes and wanted me to be tbelow through her. One of the factors she wanted me to do the costumes is bereason she felt like no one represents her much better than I do. I think it’s her mixture of humor and Americana and also pop culture.


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Photo: Courtesy of Jeremy ScottAre you going to watch the game?

I don’t recognize. Honestly, I’m going tbelow really as her frifinish, you understand. Whatever before she desires to execute, I’m doing. Like, if she desires to be watching the game before, then I’m watching the game. If she desires to, prefer, I don’t know, yodel into a humidifier, then I’ll be tbelow to lean and also help. Whatever is going to make my baby girl happy, I’ll be tright here doing bereason I simply really desire to be tright here to support her as a frifinish. Now everything is settled and done with the apparel, so I have actually really no problems and we have a entirety team in instance there’s any snafu beforehand.


It is a difficulty because its conveying what she and also the director want to convey for each song, and conveying my own architecture aesthetic and being a synthesis of what is Jeremy Scott and at the exact same time what is Katy Perry. We have actually somepoint exceptionally iconic via the flame look that’s extremely brand-new and also fashion-forward and also sort of avant-garde and traditionally me in that respect. And I feel prefer we have actually somepoint humorous and also tongue in cheek via the beach sphere bra top and also skirt, which is characteristic of both her and me. And the hoodie bling-bling sportswear certainly falls in line via things I’ve done through Adidas and also my sort of take on sportswear and also footsphere jerseys. Of course, the eveningwear, which is exceptionally a lot channeling Moschino, has facets of what I did last seaboy motivated by Barbie via super-glamorous Barbie extravaganza, in a means.


Photo: Courtesy of Jeremy ScottFour looks are a lot for one present. If you remember, I think Beyoncé sort of had one primary look that included a jacket to it. Madonna had one primary look that she added a robe to. Katy wanted to push the fashion and also make it even more of a statement and also not have actually one point that is standard sufficient to go through eexceptionally moment however to produce a various civilization each time. Chapeau to Katy for taking on that difficulty. She has to make those alters in front of a stadium complete of civilization. There’s no, favor, “Oh, where’s Katy? Let’s simply watch the video montage while Katy’s changing” prefer at a normal concert. Everything was down to secs. It’s prefer, “OK, she has actually 10 seconds to take off the jacket and skirt.” There are most points that are difficult for her and me. I hope she pulls it off.


I’m certain she’ll pull it off.

I agree. I’m tbelow via you. I hope she literally does pull it off. I don’t desire a jacket, you know, like hanging onto her foot.

I deserve to imagine the pressure; it’s most human being watching. Speaking of the majority of human being, there’s a rumor going about that some items will be accessible for sale automatically after the present, choose what you’ve done for Moschino.

No! I don’t understand anything around that. These are one-offs for Katy, one of a kind. I love that there’s a rumor that the costumes are obtainable immediately after. I guess I’ve started that by doing it via my Moschino arsenal. I guess that’s the reg-u-lar—everyone expects it. Like, “Well, of course I’ll be purchasing it right after the halftime performance.” No, no, no. These are just for Katy, for her remarkable archive of her moments. These are ones for the history books.


Photo: Courtesy of Jeremy ScottDid you have to get the looks apverified by the NFL or NBC?

Yes, but I didn’t need to deal with it. After we had actually every little thing finalized and also knew what we wanted to do, Katy’s administration presented it for approval. The procedure was seamless. But it is component of it—one more challenge, if you will, in this case compared to a runway display. I felt really clear around what this have to be. It is such an epic and career-specifying moment for any kind of perprevious and also for me.

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Aww, that’s so cute! I love that! It’s amazing that your stuff for Moschino puts pop society on a runway, and this is kind of the opposite—placing high fashion in a pop culture conmessage. Oh, my God, you’re best. In a method we’re going the opposite direction. I’m bringing high fashion to pop society rather than pop society to high fashion. I didn’t think of that. You acquired my head spinning now! Um, um, um. It’s true, I didn’t play through the NFL logo or footballs—of course, the beach balls are in there, however that’s a tiny different. I didn’t play via any of their iconography other than, I guess, the jersey numbers, however that’s a pretty traditional one. Other than that, it’s bringing avant-garde high fashion to this venue, the Super Bowl. I feel choose even if no one is going to wear a flame leather look, they’ve thought around it. It’s gotten in their mind and also become part of their consciousness. It’s playing via iconography that human being have the right to relate to. Maybe to them, the flames are a hot rod or some other thing. Of course, everyone knows a beach round, so that’s a basic one to play via, and to make that nuance through her bosom. The red-carpet minute and that extremely Hollylumber type of glamour is iconography that everyone deserve to imagine. But the volume is turned up. The sequins become so gigantic, they are literally jumping off the dress. It is a dream sequence red-carpet cartoon minute.